Taylor Swift — The Eras Tour

Good Company produced all of the visual content for Taylor Swift - The Eras Tour.

Taylor Swift Eras Tour Sizzle

Taylor Swift — The Eras Tour

Our live action, experiential, and post production arms came together to produce over 100 unique pieces of content for 44 songs and interstitials that displayed on the massive upstage wall and one of the largest LED floors ever seen.

Taylor Swift — The Eras Tour

The post process included traditional editorial, 2D Design/Animation, 3D CGI Creation/Compositing, as well as utilizing the latest in real-time technology and AI.

Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour
Taylor Swift — The Eras Tour

Good Company team:


Screens/Technical Producer - Matt Lowe

VFX Leads - Logan Seaman & Jenni Yang

Editorial - Jerry Chia

VFX/Editorial - Nathan Rodriguez

VFX/Editorial - Louie Seguin

VFX/3D - Vincent Xu Wu

Post EP - Beth Fitzpatrick

Executive Producer - Ryan Heiferman